GLENDALE, CA --
(MARKET WIRE)
-- 10/13/2008 --
Kids won't be the only ones receiving a
special treat this Halloween. IHOP, one of America's favorite restaurants
for breakfast, lunch and dinner, is celebrating this spooktacular holiday
by inviting everyone to enjoy Trick or Treat All-You-Can-Eat Pancakes any
time of day or night from now through October 31. Guests can also
compliment their pancakes with a Never-Empty Pot of IHOP's International
House Roast coffee, a rich blend of premium beans selected, harvested and
roasted exclusively for IHOP.
"This October we know our guests will find unlimited golden buttermilk
pancakes and cups of fresh, hot coffee devilishly delicious," said Carolyn
O'Keefe, IHOP's senior vice president, marketing. "There is no trick about
it. IHOP pancakes are perfectly delightful for fall."
Available for a limited time at participating locations, IHOP's Trick or
Treat All-You-Can-Eat Pancakes are available a la carte or as part of a
combo, which start at $4.99 and begin with two, fluffy buttermilk pancakes,
eggs any style, golden hash browns, and a choice of pork sausage links,
crisp bacon or ham. Pancakes are then served fresh three at a time until
the guest is satisfied. Pricing may vary by location.
IHOP's fresh, hot International House Roast coffee is available any time of
day and is served tableside in IHOP's iconic Never-Empty copper-colored
coffee pots.
For more information or to find an IHOP restaurant near you, please visit
www.ihop.com.
ABOUT IHOP
For 50 years, the IHOP family restaurant chain has served its world famous
pancakes and a wide variety of breakfast, lunch and dinner items that are
loved by people of all ages. IHOP offers its guests an affordable,
everyday dining experience with warm and friendly service. The first IHOP
opened in Toluca Lake, Calif. in 1958, and as of September 30, 2008, there
were 1,375 IHOPs in 49 states, the U.S. Virgin Islands, Canada and Mexico.
IHOP restaurants are franchised and operated by Glendale, Calif.-based
IHOP, a subsidiary of DineEquity Inc. (NYSE: DIN).
Jennifer Pendergrass
IHOP
(818) 637-3603
Kate Greenberg
Manning Selvage & Lee
(323) 866-6045