Support.com Survey: 84 Percent of Computer Users Say Their Hard Drives Tell More About Them Than What's Inside Their WalletsNew Research Sheds Light on Americans' Co-Dependent Relationship With Their Personal Computers
REDWOOD CITY, CA --
(Marketwire) --
07/28/2010 --
84 percent of computer users believe that the contents of one's computer are more a reflection of their personality than what you might find in their wallet. That's just one of several examples of Americans' deep and personal attachment to their PCs, according to new independent research commissioned by online tech support company Support.com, Inc. ( Conducted by research firm Kelton Research, the study confirms just how central personal computers are to everyday living, specifically among 21-55 year olds. Relying on their PCs for necessities such as email, documents, calendars, contacts, etc., and conveniences such as television, telephone, books, music, gaming, movie theaters and banking, the average American computer user is plugged in at all times, tethered to a wired or wireless co-dependent relationship. According to the survey:
With Dependence Comes Potential Dangers Yet despite their concerns, many computer users aren't holding up their end of the bargain in this co-dependent relationship. While many report taking preventative measures to safeguard their computer from potential threats, they admit they are ill-equipped to handle any problems they may encounter along the way. In fact, more than half (57%) feel they can better deal with a migraine than computer trouble. As a result, computer users are leaning on others for support, with more than half (52%) saying they would ask for help to have their computer fixed.
Sending Out an S.O.S., But To Whom?
"The era of the PC as the home's central nervous system is here," comments Josh Pickus, President and Chief Executive Officer of Support.com. "Consumers who rely on their PC for practically everything need to know that should something go wrong with their computer, it can be fixed wherever they are without someone coming into their home and without causing any additional stress." "IDC's ongoing analysis of support services indicates that consumers' increasing dependence on their PCs is resulting in a growing acceptance of remote tech support," added Matt Healey, Research Manager, IDC Software and Hardware Support Services.
About the Survey
About Support.com Support.com is a trademark or registered trademark of Support.com, Inc. or its affiliates in the US and other countries. Other names may be trademarks of their respective owners. For more information visit www.support.com.
Cautionary Note Regarding Forward-Looking Statements Contact Information: Investor Contact Carolyn Bass and Elaine Chen Market Street Partners (415) 445-3235 sprt@marketstreetpartners.com Media Contact Jonathan Poretz Double Forte for Support.com (415) 848.8109 jporetz@double-forte.com
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